xxvii, 770 pages : 29 cm This text provides a complete description of the principles and procedures needed to systematically change socially significant behavior and to understand the reasons for that change. This comprehensive text, appropriate for courses in basic principles, applications, and behavioral research methods, helps students, educators, and practitioners appreciate and begin to acquire the conceptual and technical skills necessary to foster socially adaptive behavior in diverse individuals Includes bibliographical references (pages 709-752) and indexes Introduction and basic concepts: Definition and characteristics of applied behavior analysis; Basic concepts -- Selecting, defining, and measuring behavior: Selecting and defining target behaviors; Measuring behavior; improving and assessing the quality of behavioral measurement -- Evaluating and analyzing behavior change: Constructing and interpreting graphic displays of behavioral data; Analyzing behavior change, basic assumptions and strategies; Reversal and alternating treatments designs; Multiple baseline and changing criterion designs; Planning and evaluating applied behavior analysis research -- Reinforcement: positive reinforcement; Negative reinforcement; Schedules of reinforcement -- Punishment: Punishment by stimulus presentation; Punishment by removal of a stimulus -- Antecedent variables: Motivating operations; Stimulus control -- Developing new behavior: Imitation; Shaping; Chaining -- Decreasing behavior with nonpunishment procedures: Extinction; Differential reinforcement; Antecedent interventions -- Functional analysis: Functional behavior assessment -- Verbal behavior: Verbal behavior -- Special applications: Contingency contracting, token economy, and group contingencies; Self-management -- Promoting generalized behavior change: Generalization and maintenance of behavior change -- Ethics: Ethical considerations for applied behavior analysts / J.A. Martinez-Diaz [and others] -- Appendix: Textbook coverage of the behavior analyst certification board BCBA and BCABA behavior analyst task list, third edition -- Glossary