248 pages ; 22 cm "What is your number one asset in business--and in life? Persuasion: your ability to sell your product or service effectively; to close the deals, both in your business and your personal life; to sta...

مناهج البحث في علم النفس

How can we explain man's lust for cruelty? In a world in which violence seems to be increasing, social philosopher Erich Fromm has treated this haunting question with depth and scope in the most original and far-re...

The first International edition of this textbook provides students with an introduction to the basic concepts and principles of social psychology from an interactionist perspective. The presentation of classic studies...

xxviii, 595 pages : 24 cm Includes bibliographical references (pages 538-578) and indexes Introduction to cognitive psychology -- Cognitive neuroscience -- Attention and consciousness -- Perception -- Memory : models ...

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